Over the course of this blog, we’ve detailed many of the reasons your business can make money by utilizing professional printing service. Whether it’s advertising our business via custom-printed t-shirts or using your local printer to create some color flyers for you, getting the word out to potential customers about your business is key to growing it.
But our printing services aren’t just about making money; they’re also about saving you money. Of course, we’re not saying that you can get rid of your printers entirely. You’ll still need them for small-batch, common print jobs that are needed around the office. But when it comes to big jobs that you could do on the office printer, we think there are some pretty compelling arguments as to why you shouldn’t. Let’s take a look at some common ways that using your local print shop can actually save you money.
Most every business utilizes some form of printer. In fact, it’s hard to find a business that doesn’t have multiple printers around the building. But printers are expensive to buy or rent, and the one you have might have more bells and whistles than you’ll ever need.
Instead of buying or renting a printer that has tons of functions you never use, wouldn’t it make more sense to use a simpler one and leave the occasional important task to your local print shop? For instance, if you only use the printer once a year to put together color, bound reports (and have to spend time every year re-learning how to do it), you don’t need that level of printer all the time. Instead, have those special reports done at our print shop. You’ll not only be able to get a simpler printer, but you’ll have a better finished product as well.
Paper and Toner Costs
You won’t be surprised to know that the most expensive perpetual upkeep with printers comes in the form of paper and toner. While it might not seem like much each time you reorder, those numbers add up throughout the year. Before you know it, you’ve lost hundreds of dollars in color toner just because employees were printing out recipes from the internet.
Imagine not having to reorder nearly as much toner or paper. All you have to do is work with a print shop and you’ll cut back on both. Because we go through so much of each, we’re able to get bulk rates that allow us to pass the savings onto you.
Now think about working with a professional printer. Sure, it might seem a bit cheaper to print out your own stuff, but most people will simply push paper and toner cost to the back of their minds. Those costs don’t disappear just because they forget about them, though!
Even if you lease a printer that comes with included service, that doesn’t mean they’re going to be called every time there’s a paper jam. So who do people call? The IT department. Calls like this really eat up IT’s time, and considering that IT tends to be well-paid, that’s really not something you can afford to have them doing. In fact, the average IT department spends 15-percent of its time on printing-related issues. An even higher percentage of calls to IT are about printer problems, because people will call IT even if IT simply has to tell them to call someone else. If you can get that number down, you can save a lot of time and money.
But how do you get that number down? One of the most obvious ways is to reduce the amount of printing that you do, which not only cuts down on the wear and tear to the printer, but also means that there are fewer instances in which people are using the printer in the first place.
Again, when you use your printers less, they are going to experience considerably less wear than they will if you use them for every big printing job that comes along. And when you use them less, they’re going to give out less. That means your downtime isn’t going to affect you and your employees as much for the simple reason that the printers will be up and working more often.
Strangely, many companies don’t even track printing costs. While they might have it as a line item on the budget, they might not care how much they go over on their printer rental and upkeep, instead just paying whatever is needed and chalking it up to “the cost of doing business.” In truth, paying better attention to your printing costs can save your business quite a bit of money by simply off-loading some of your projects to a professional print shop. If you’re ready to save money, we’re here to help. Contact Blue Dog Graphics to discover how many of our printing services can make your business run smoother.